OUGD503 - Responsive - Bacardi Promotion Print

Today I got chance to digitally print some of the promotion for Bacardi. This was the easiest option which give me the chance to get some good detailed photographs of the work to include maybe 1 or two images alongside the larger scale mocked up proposals that will be on my presentation boards.

I printed the two chosen posters in A2 and A3, the smaller A5 sized stand up advertisement (for bars) and also Beer Mats mounted on thicker card.

All was printed on Antique White stock, which gave the 'vintage' feel that I wanted to get across. I decided using the stock to do this would be a much better effect then just adding textures.

Poster 1