Today I did a properly set up Photo shoot for my Bacardi Products which I had made. It was important for me to get it right so I wanted to shoot it outdoors on a 'pub picnic bench' in natural lighting to make the whole set up look more realistic to a drinking environment and to also get a cleaner look on the lighting as appose to incandescent studio lighting, which might make it look a little bit fake.
Tom, a second year photography student assisted me for bits of the shoot. I made tea, then cooled it down before putting it into the bottle and jars to act as the Rum. This didn't work on my original attempt, but worked fine here, once cooled.
I am fairly pleased with the result of this, I thought that I wouldn't be able to get some good photos on location but have managed it fine. I think the battered bench that it has been photographed on, adds the whole aesthetic and drinking experience and definitely appeals to a younger male demographic now. I may even go as far as using these images within my advertisements. Could work really well for a campaign.
The products I used in the set were:-
- Bottle with Rum
- Jars with Ice
- A cut throat Razor
- Branded Wooden Box
You can view the full set of images below, via scribd :-
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